WordPress done properly.

Custom themes, plugin development, complex integrations, and performance optimisation. Not a page builder in sight.

01

Custom theme development

Every theme is built from scratch to match your design exactly. No child themes hacked together, no visual composers adding 200KB of CSS you don’t need. Clean, semantic markup with a proper template hierarchy that WordPress was designed around.

We use Advanced Custom Fields for content management, giving editors a clear, structured interface rather than a free-for-all block editor. Your content team gets labelled fields, repeaters, and flexible layouts — not a blank canvas where things break if you put a paragraph in the wrong place.

The result is a site that loads fast, ranks well, and feels like yours — not a theme you’ve forced your brand into. If you’re starting from scratch, our web design process handles the full journey from concept to launch.

02

Custom plugin development

When an off-the-shelf plugin doesn’t exist — or the one that does is bloated, poorly maintained, or a security risk — we build bespoke. Custom plugins that do exactly what you need, follow WordPress coding standards, and don’t bring 50 features you’ll never use.

We’ve built custom booking systems, membership portals, client dashboards, document management tools, event registration platforms, and multi-step form workflows. If your business process is specific enough that no existing plugin handles it well, that’s our territory.

Every plugin we build is documented, unit-tested, and built to be maintainable. No spaghetti code that the next developer can’t follow. And because we also handle ongoing maintenance, we’re the ones who live with our own code — which is a good incentive to write it properly.

03

Third-party integrations

Your WordPress site shouldn’t be an island. We connect it to the tools your business already uses — CRMs, accounting software, email marketing platforms, payment gateways, shipping providers, and anything else with an API.

We’ve built integrations with Stripe, Xero, Mailchimp, HubSpot, Google Workspace, Zapier, Salesforce, and dozens more. If it has an API, we can connect it. If it doesn’t, we’ll find another way — webhooks, CSV syncing, or a custom middleware layer.

The goal is always the same: make your WordPress site the hub that connects your tools, not another silo that needs manual data entry to keep in sync. One source of truth, everything flowing where it needs to go.

04

WooCommerce & ecommerce

WooCommerce powers over 25% of all online shops, and for good reason — it’s flexible, well-supported, and built on a platform most people already know. But the gap between a default WooCommerce install and a properly configured online store is enormous.

We build WooCommerce sites with custom themes, optimised checkout flows, and the integrations your business actually needs — whether that’s Stripe for payments, Xero for accounting, Royal Mail for shipping rates, or a bespoke product configurator. We’ve handled everything from simple shops with 20 products to complex setups with variable pricing, trade accounts, subscriptions, and multi-currency support.

If you’re already running WooCommerce and things feel sluggish, we can help with that too. Performance auditing, database cleanup, image optimisation, and caching configuration can transform a slow shop into something that actually converts. For shops with decent traffic, we also set up proper Google Shopping feeds and analytics to make sure you’re getting the most from your products.

05

Analytics, tracking & reporting

A WordPress site without proper analytics is flying blind. We configure GA4 correctly from the start — not just the tracking snippet, but meaningful conversion goals, event tracking, and dashboards that tell you what’s actually happening.

For ecommerce sites, that means enhanced ecommerce tracking: where users drop off, which products get viewed but not bought, how long the path to purchase is. For lead-generation sites, it means tracking form submissions, phone clicks, and engagement signals that correlate with real enquiries.

We handle Google Tag Manager configuration, consent mode for GDPR compliance, and Search Console integration so your SEO data and analytics live in one place. If you’ve inherited a site with a messy GTM setup or duplicate tracking tags, we’ll audit and clean it up before it skews your data.

06

Performance & security

WordPress gets a bad reputation for being slow. That’s a plugin problem, not a WordPress problem. A well-built WordPress site can score 95+ on Google PageSpeed Insights — and ours regularly do.

We build lean: clean queries, proper caching headers, optimised images, minified assets, and lazy loading where appropriate. We configure server-level caching, CDN distribution, and database optimisation as part of every project — not as a premium add-on.

Security is baked in from the start. We harden the WordPress install, configure proper file permissions, disable XML-RPC if it’s not needed, implement rate limiting on login, and set up monitoring for file changes and suspicious activity. WordPress powers 43% of the web — that makes it a target, and we treat it accordingly. Our maintenance plans keep everything patched and monitored after launch.

07

Rescuing existing WordPress sites

Got a WordPress site that’s been neglected, hacked, or built badly? We rescue those too. We’ve inherited sites with outdated PHP versions, security breaches, broken plugins, and performance scores in the single digits — and turned them around.

The process starts with a full audit: performance, security, code quality, plugin inventory, and hosting environment. We’ll give you an honest assessment of whether it’s worth rescuing or whether a rebuild would be more cost-effective in the long run. Sometimes the answer is a few targeted fixes; sometimes it’s a fresh start with content migration. Either way, you’ll know exactly where you stand.

If your site is running well but you need better visibility in search results, we can help with that too — technical SEO audits from someone who understands the code behind the recommendations.

Got a WordPress project?

Whether it's a new build, a rescue job, or something you need extending — let's talk.